My breaks between posts are getting longer and longer. Sorry my dear readers. Today, I am writing about research done over a year ago that I did with Vera Toepoel and Alerk Amin. Our study was about a group of respondents we can no longer ignore: Mobile-only web survey respondents. These are people, who do no longer use a laptop or desktop PC and use their smartphone for most or any of their Internet browsing, but instead use a smartphone.
Longitudinal surveys ask the same people the same questions over time. So questionnaires tend to be rather boring for respondents after a while. “Are you asking me this again, you asked that last year as well!” is what many respondents probably think during an interview. As methodologists who manage panel surveys, we know this process may be rather boring, but in order to document change over time, we just need to ask respondents the same questions over and over.
This weekend is the deadline for submitting a presentation proposal to this year’s conference of the European Survey Research Association. That’s one the two major the conferences for people who love to talk about things like nonresponse bias, total survey error, and mixing survey modes.
As in previous years, it looks like the most heated debates will be on mixed-mode surveys. As survey methodologists we have been struggling to combine multiple survey modes (Internet, telephone, face-to-face, mail) in a good way.